Is your website converting? Want to increase conversions and maximize the efficacy of your website? There are 8 things you need on your website in order for it to convert!
✅ Clarity: Who are you? What do you do? Who do you help? How can someone work with you?
✅ Opt-in: a way the viewer can exchange their email address for free value, and possibly to convert to a paying client down the road
✅ User Experience: What's the goal of your website? Where do you want them to go? Is it easy for them to find links? Do you have CTA buttons along the page?
✅ Design that attracts: First impressions are everything when it comes to your branding. Your design can either attract or repel your clients.
✅ Copy that converts: While the design catches the attention, it's the copy that keeps them on your site and converts them to paying customers.
✅ Strong headlines: Your headlines should be clear, specific, and drive emotion, which in turn, will drive action.
✅ Quality Images: High quality images show that you are a high quality brand.
✅ Clear CTAs: What do you want your viewers to do? Make sure your CTA buttons are clear and encourage taking action.
Ready for a website audit? Use the checklist below to see what you need on your website!